The EEFM Journal

You Asked, We Listened — Business Invoicing Has Arrived at East End Flower Market

Here at East End Flower Market, we believe running a business is hard enough — sourcing beautiful flowers for your...

Reflexed Roses: Why Your Roses Look So Open (And Why That’s a Good Thing)

Reflexed roses are one of floristry’s favourite design techniques — but if you’ve never seen them before, you might think...

The Story Behind Our Mother's Day Collection

Hello, my name is Justine and, together with my husband Josh, I own East End Flower Market. I lost my...

The Monarch Collection: A Mother’s Day Story Close to Our Hearts

A Mother’s Day collection inspired by love, memory, and meaningful moments. Meet The Monarch Collection 🦋

We’re doing our best to keep flowers affordable

We’re making a small change to our delivery fees from April 7 due to rising global transport costs. To keep...

💐 Flowers to Send This Month: New Zodiac Bouquet – PISCES ♓

Celebrate Pisces season with our dreamy new Zodiac Bouquet, featuring soft peach, lilac, green, and blue tones inspired by this...

International Women’s Day: Celebrating Women with Flowers & Purpose

International Women’s Day: Celebrating Women with Flowers & Purpose March 8 marks International Women’s Day — a global moment to...

Valentine’s Day 2026: Love at First Slice 💘🍕

💐 Flowers to Send This Month: New Zodiac Bouquet – AQUARIUS ♒

Caring for Your Flowers in Hot Weather

Adelaide heat can be tough on fresh flowers. Here’s how we protect your blooms during hot weather — and when...

Welcome to 2026: Your First Flower Delivery of the Year in Adelaide 🌸

Start 2026 with your first bouquet of the year. Discover fresh flowers, same-day flower delivery Adelaide-wide, and our refreshed Halifax...

💐 Flowers to Send This Month: New Zodiac Bouquet – CAPRICORN ♑

Celebrate Capricorn season (Dec 22 – Jan 19) with a refined Zodiac Bouquet featuring soft neutrals, blush tones, and subtle...

Thank You, Adelaide 💐 A 2025 Wrap-Up from East End Flower Market

As 2025 comes to a close, we’re saying thank you to our flower-loving community. Find our Christmas closure dates, Christmas...

💐 Flowers to Send This Month: New Zodiac Bouquet – SAGITTARIUS ♐

Celebrate Sagittarius season (Nov 22 – Dec 21) with a vibrant Zodiac Bouquet in pink, purple, and blue. Add a...

Choosing Your Wedding Flowers: Why the Right Blooms Make All the Difference

Big Things Are Blooming: East End Flower Market Is Getting a Makeover

Exciting news — East End Flower Market is getting a makeover! Our Halifax Street store will temporarily close from 10...

The Holiday Atelier Has Arrived — Celebrate Christmas the EEFM Way

Our Holiday Atelier Collection has arrived — a joyful celebration of colour, texture, and locally grown blooms. Discover festive flowers,...

💐 Flowers to Send This Month: New Zodiac Bouquet – SCORPIO ♏

Celebrate Scorpio season (Oct 23 – Nov 21) with a bouquet as intense and alluring as they are. Featuring deep...

Award-Winning Florist Adelaide — East End Flower Market Wins “Outstanding Florist” at the Local Business Awards!

We’re beyond thrilled to announce that East End Flower Market has been awarded Outstanding Florist at the 2025 Local Business...

Halloween Flowers in Adelaide | Spooky Season Blooms by East End Flower Market

Step into the shadows this Halloween with our hauntingly romantic Halloween Florist Choice Bouquet — inspired by gothic elegance, handcrafted...

New Arrivals: The Little Bloom Bomb & Spring Fling Posies 💐

Say hello to our latest floral crushes — the Little Bloom Bomb and Spring Fling Posies! Designed to bring joy...

We’re Hiring! Join the Blooming Crew at East End Flower Market 🌼

East End Flower Market is hiring a creative and experienced Casual Florist to join our vibrant Adelaide team. If you’ve...

Our Community Engagement This October 🌸

This October, East End Flower Market is proud to support Pregnancy and Infant Loss Awareness Month. Through our Red Tree...

💐 Flowers to Send This Month: New Zodiac Bouquet – LIBRA ♎

  Celebrate Libra season with our vibrant Zodiac Bouquet. Featuring dahlias, lilacs, and peach tones, plus the option to add...