Created for the AFL Finals Series 2024, this corporate floral collection embraced a timeless palette of crisp whites and layered green tones, bringing a refined and contemporary feel to the event. Inspired by the beauty of natural textures, the designs celebrated seasonal blooms and abundant foliage to create an atmosphere that felt fresh, elegant and distinctly Australian.

Featuring sculptural calla lilies, classic roses, chrysanthemums, tulips and delicate Queen Anne's lace, the arrangements were thoughtfully layered with lush greenery, moss, turtle leaves, geranium foliage and subtle touches of warm-toned foliage for depth and contrast. The combination of clean whites, organic textures and flowing greenery created floral moments that felt sophisticated while remaining welcoming and full of life.

Designed for impact across the event, the florals balanced timeless styling with natural movement, complementing the venue and creating a cohesive visual experience throughout the celebration.

Designed by EEFM Events in Adelaide, these bespoke corporate florals showcase our passion for seasonal flowers, thoughtful event styling and creating elegant floral experiences that leave a lasting impression.

Venue: Adelaide Oval

In collaboration with: Frank Wild

Photographer: East End Flower Market